OneTrust Adjusts Packaging and Positioning as Data Privacy Gains More Stakeholders

Post Date: August 26, 2019

With the expansion of global privacy regulations, firms are learning that privacy management touches multiple stakeholder across marketing, procurement and security teams. In this report, Paige Bartley, 451Research’s Senior Analyst for Data, AI and Analytics, highlights how OneTrust’s growth in customers, employees and funding in 2019 enabled us to adjust to our go-to-market strategy and packaging to appeal to a broader audience of privacy stakeholders. Download this report to learn more about OneTrust’s core offerings and ability to target the needs of a diverse set of individuals, business sizes and industries.

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