Embed Privacy Controls in Over-the-Top (OTT) Apps and Connected TV (CTV)
The consumer demand for digital-first, streaming content continues to increase. While digital advertising and publisher personalization opportunity is endless, it’s imperative to implement OTT and CTV consent to capture, store, and signal consent and preferences downstream to vendors or AdTech providers. Our consent management platform helps you support Smart TV, OTT applications, and CTV compliance with laws and regulations like GDPR, CCPA, and more.