On January 18, 2023, the European Data Protection Board (EDPB) published five GDPR-compliant cookie guidelines that companies need to follow in order to honor user privacy. This was in response to complaints raised by NOYB, a non-profit focused on the digital privacy rights of consumers. Under the GDPR, businesses must follow these steps.
The EDPB’s guidelines focus on how companies need to implement their cookie banners to make sure they are compliant with GDPR requirements on cookies.
These guidelines include the following:
Download the infographic to learn more about how to operationalize these guidelines and keep your organization GDPR-compliant in its cookie banner implementation.
Download this eBook and learn how marketers can apply consent and preference principles to build a relationship with their audience built on trust.
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Download our infographic to learn more about how to operationalize the EDPB’s GDPR-compliant cookie guidelines and keep your organization compliant.