CONSENT & PREFERENCES
CONSENT & PREFERENCES
Marketing is a data-driven business and as marketers, you capture data through several endpoints across different channels and process the data through multiple different systems including Salesforce, Oracle, Adobe and more. Marketers are faced with a unique set of challenges from data duplication and non-compliance, to driving personalization while appropriately managing consent and preferences.
Instilling balance between all of the activities that lead to successful marketing campaigns – and doing so in a way that prioritizes privacy – is no small feat. So, how do you do it? Learn how to prepare for a “cookieless world” and achieve privacy-first data capture and distribution.
Watch this on-demand webinar as OneTrust Consent & Preferences expert, Ryan Karlin, highlights the following:
Director, Product Management, OneTrust
Webinar
Join this webinar and learn how to create a compliant privacy-first marketing program that respects customer consent across multiple channels.
Webinar
Watch our webinar and learn how consent can enrich your data while helping you build a brand your customers can trust.
Webinar
Join Adobe and OneTrust as we discuss best practices for deploying consent-based marketing campaigns and privacy-first experiences.