CONSENT & PREFERENCES
CONSENT & PREFERENCES
October 12, 2023 | 11:00 am BST | 12:00 pm CEST
With an increase in privacy regulations, tech changes and the deprecation of third-party tracking technologies, marketers are being challenged to transform how they acquire and retain customers and their data.
Consumers are very conscious about their privacy and digital footprint. So, how can businesses deliver a better privacy-first digital experiences across domains and devices? Through creating marketing programs that consider their customer privacy, transparency, and trust. Where they evolve their tracking strategies beyond cookies and focus on consent and preference management.
Join this webinar, to learn how to activate consent and preferences for omni-channel engagement.
Webinar
Watch our webinar and learn how consent can enrich your data while helping you build a brand your customers can trust.
Resource Kit
Master Google's CMP Standards: Stay compliant and excel in the evolving ad landscape. Download our Google CMP Requirements Toolkit now!
Webinar
Join Adobe and OneTrust as we discuss best practices for deploying consent-based marketing campaigns and privacy-first experiences.