The End of Third-Party Cookies: What's Next?
Third-party cookies are coming to an end. What comes next?
Marketers, advertisers, and publishers have long relied on third-party cookies for tracking, data collection, and ad personalization and targeting. As browser providers move to offer more transparency, third-party cookies are being deprecated.
Watch our recorded virtual session to review the timeline for the end of third-party cookies and the current privacy landscape that is driving the changes. We also cover the opportunity for quality first-party data collection and strategies for building trust with your audience.