Industry: Manufacturing
Region: International
Company size: Enterprise
Featured solutions: Privacy Automation (Assessment Automation, Data Mapping Automation, DSR Automation), Consent & Preferences (Consent Management (CMP), Cookie Compliance)
Electrolux
Electrolux leverages OneTrust to support global compliance and build customer trust
How the global manufacturer streamlined global compliance, enhanced data visibility, and ensured GDPR compliance with OneTrust
Overview
Electrolux is one of the world’s largest manufacturers of household appliances that has shaped a better living for their consumers for over 100 years. Under all their brands, which also include AEG, Frigidaire, Zanussi, and Elektro-Helios, they sell around 60 million household products in 120 different markets per year.
With a strong customer-focused approach, Electrolux understands the importance of offering a fantastic customer experience where trust is a priority. To deliver this, it’s important for them to use a secure and compliant system that enables them to handle the large amounts of data they process.
Streamlining global compliance
With extensive and nuanced data protection requirements under regulations such as the GDPR, ePrivacy, and LGPD, Electrolux understands the importance of adapting its data protection program to achieve global compliance.
"As a decentralized organization, one of our major challenges was to gather information and create customized processes that fit into our global operations."
Bożena Kuśnierz, GDPR Lead
Electrolux’s previous methods for managing their data processing and assessments were not built for the large-scale operations that the company has reached today. GDPR Lead at Electrolux, Bożena Kuśnierz, found one of their key problems to be that the tools were built for lower volumes of data and the processes were time consuming and inefficient, which made it difficult to fulfil their trust focused customer relations.
“As a decentralized organization, one of our major challenges was to gather information and create customized processes that fit into our global operations,“ said Bożena.
To create an effective program, a centralized platform was required where they could better track and have control over their processes and treatment activities. A centralized platform would also facilitate the creation of customized processes that met their global needs.
Building a mature data protection program with OneTrust
Electrolux evaluated several providers of data protection management solutions and selected OneTrust’s tools for Assessment Automation, Data Mapping, Consent Management, Cookie Compliance, and DSAR Automation.
Bożena described the clear choice after evaluating the options on the market: “After a search of various solutions, we found that there was no other tool on the market that could meet the needs for data protection management at Electrolux as well as OneTrust; there was no doubt in our choice!”
"Our challenge was to map applications and processes, especially those applications that store personal data. OneTrust has made mapping so much easier and we now have a completely new understanding of our data."
Bożena Kuśnierz, GDPR Lead
As a global company, Electrolux has millions of customers and employees around the world; they are handling a significant amount of data. Electrolux began its journey with OneTrust by implementing the Data Mapping module to gain better control and understanding of where their data was and how it flowed in the organization.
“Our challenge was to map applications and processes, especially those applications that store personal data. OneTrust has made mapping so much easier and we now have a completely new understanding of our data,” said Bożena.
With a centralized platform that can be dynamically updated when changing databases and processes, Electrolux now saves both time and resources compared to their previous manual handling.
“From using Word documents and Excel files, our processes have become so much more flexible and we save a lot of time by centrally managing our data in the OneTrust platform,” said Bożena.
Electrolux then went on to introduce automated impact assessments and assessments in the organization. This meant that they could automatically send out data protection-related questionnaires to various project managers within the company in order to easily ensure compliance for the various business units.
"Since we started using OneTrust, the culture within the organization has changed significantly and privacy has become more of a priority; project managers are now in constant contact with the privacy team to ensure compliance in their various projects. We also benefit greatly from all out-of-the-box assessment templates that we can easily adapt to our processes and country-specific requirements."
Bożena Kuśnierz, GDPR Lead
Following the implementation of these two modules, Electrolux chose the Cookie Compliance module which is currently being implemented to automatically scan their cookies websites, create custom cookie banners, and facilitate compliance with global cookie requirements.
“We found that the Cookie Compliance module is incredibly good and exactly what we were looking for. We are currently in the process of implementing it globally; we look forward to seeing how it will facilitate Electrolux’s compliance with global cookie requirements,” said Bożena.
OneTrust supports Electrolux’s global data protection program
In addition to implementing the Cookie Compliance module, Electrolux is putting the next focus on developing efficient processes to comply with LGPD for their operations in Brazil.
“The LGPD project is now in focus. In Brazil, in addition to our existing OneTrust modules, we also implement DSAR Automation, and Consent Management, which we believe will make it easier to operationalize our compliance there,” said Bożena.
The plan is to expand these additional modules to Europe in the future to create a comprehensive data protection program with processes adapted to Electrolux’s global presence.
“What we really like about OneTrust’s platform is how flexible it is and that it is always updated with new features, which especially helps us to standardize global processes,” said Bozena. “We also like how good OneTrust has been at creating a community in data protection and how they continuously organize really good industry events. We have been to many and it is fantastic to meet other practitioners in the same field to exchange experiences and best practices.”
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In this session, we'll discuss how the requirements under upcoming US Privacy laws create an opportunity for businesses to embed privacy by default.
November 17, 2022
Webinar
Privacy Automation
Putting the impact in PIAs webinar
Watch this webinar to get an overview of how PIAs fit into the Privacy by Design philosophy and gain insight into what an effective PIA looks like.
October 25, 2022
Webinar
Privacy Automation
Live demo: Get to know the OneTrust Privacy & Data Governance Cloud
Join a live demo of OneTrust’s Privacy & Data Governance Cloud and discover how to operationalize regulatory compliance and enable trusted data use.
October 25, 2022
Webinar
Privacy Automation
Establishing and enforcing retention policies
In this webinar, we will cover data policy requirements across the EU and discuss steps to automate data policy management and operational considerations.
September 05, 2022
Webinar
Privacy Automation
Don’t just document it, enforce it. Embedding privacy by design into cloud migrations
Learn how businesses can implement governance policies like retention, minimization, and open access through integrating technologies to minimize risks.
September 05, 2022
Webinar
Privacy Automation
UK panel: Automating the classification and mapping of sensitive data
Join us for this live panel to learn how privacy, security, and data governance professionals can mature their programs beyond tick-the-box compliance activities
May 18, 2022
Webinar
Privacy Automation
UK panel: How to automate retention policies
Join this live interactive panel to learn how to automatically document, flag violations & enforce retention policies across IT assets.
May 18, 2022
Webinar
Privacy Automation
OneTrust and Microsoft come together to automate employee rights requests
Join OneTrust and Microsoft in this webinar where we discuss our automated tool for processesing DSAR requests.
May 11, 2022
eBook
Privacy Automation
The ultimate guide to privacy program automation
Download our guide and learn how automation allows teams to address broader aspects of their privacy programs such as DSARs, incident management, and more.
April 26, 2022
eBook
Privacy & Data Governance
The Ultimate Guide to Privacy Program Automation eBook
Our Ultimate Guide to Privacy Program Automation eBook teaches how automation can help streamline your privacy and governance compliance efforts.
April 26, 2022
Webinar
Privacy Management
Scaling records of processing with Data Mapping Automation
Discover how automated data mapping increases data accuracy and gives insight into your systems.
April 19, 2022
Webinar
Privacy Automation
From data compliance to data intelligence
Learn how you can take the first steps towards data intelligence and advance your privacy program to the next phase of automation and maturity.
February 18, 2022
Infographic
Privacy Automation
4 steps for automating your privacy platform
Automate your privacy program and reduce manual inefficiencies
January 13, 2022
Checklist
Privacy Automation
Automate your privacy program
Download the checklist and discover the steps you can take to automate critical processes across your privacy program.
December 01, 2021
White Paper
Privacy Automation
Mastering PIAs & DPIAs: A complete handbook for privacy experts
Unlock the full potential of your privacy program with our complete handbook designed to equip privacy professionals with the essential tools and knowledge for establishing robust PIA and DPIA processes.
July 22, 2021
Video
Consent & Preferences
OneTrust Consent & Preference Management demo
Watch this demo video to learn how OneTrust Consent and Preference Management Cloud streamlines the consent lifecycle and accelerates fulfillment.
October 24, 2020
Webinar
Privacy Automation
PIA and DPIA demo webinar with Data Privacy Group
Join our webinar to learn the benefits of automating your PIAs and DPIAs using the OneTrust platform
Webinar
Privacy Management
Navigating Canadian consumer rights requests
Join our webinar to learn how to effectively manage DSARs and comply with Quebec's Law 25, ensuring your organization meets customer and regulatory expectations.
Webinar
Privacy Management
Privacy in Practice with PA Consulting
Join OneTrust and expert speakers from PA Consulting for a webinar series discussing the need-to-knows for creating a successful privacy management program in your organization.
Demo
Privacy Automation
Privacy Automation demo
Automate DSR fulfillment, track regulations, maintain an evergreen data map, and so much more — all in one powerful privacy solution.