Austria DSB Rules on Analytics Complaint: The Implications on Data Transfers
Resource Data Transfers
On 13 January 2022, None of your business (‘NOYB’) announced that Austrian data protection (DSB) issued a decision as part of 101 complaints and found an EU website operator in violation of Article 44 of the GDPR for exporting personal data to Google LLC, through ongoing use of Google Analytics without ensuring an adequate level of protection.
Watch the OneTrust DataGuidance webinar to learn about the scope of the violation, the 101 complaints filed by NOYB against EU companies for continued use of Google Analytics and Facebook Connect, and what to anticipate as a result of the NOYB’s decisions on additional complaints filed in August of 2020.
Key Takeaways Include:
- A brief background overview of the case
- The Findings of the DSB
- The potential outcomes and impacts of the NOYB’s decision