PRIVACY & DATA GOVERNANCE

IAB Global Privacy Platform (GPP): What to know & How to adopt the framework

The IAB and the IAB Tech Lab recently launched the Tech Lab’s Global Privacy Platform (GPP) and the IAB’s Multi-State Privacy Agreement (MSPA). The GPP framework enables companies to use a consent management platform (CMP), such as OneTrust, to capture and communicate consent signals throughout the digital ad supply chain. The launch of these initiatives will help companies address the increasingly complex challenges of global privacy and manage the different consent signals from multiple jurisdictions.

Watch this webinar to learn the following: 

  • Understand what the Global Privacy Platform is and how it supports US state privacy compliance  
  • Gain insight and key differences between GPP, IAB CCPA Compliance Framework and IAB Europe’s TCF  
  • Uncover how OneTrust’s CMP supports the GPP framework and watch a live in-depth GPP product demo 
  • Receive guidance and best practices for how to adopt GPP

Featured speakers

Ryan Karlin

Director of Product Management, OneTrust Consent & Preferences

Shay Olupona

Product Manager, OneTrust

Ashlea Cartee

Product Marketing Manager, OneTrust

On-demand webinar coming soon...


You may also like

Webinar

Privacy Management

Managing data transfers within the UK & EU

Join our experts as we discuss ways to effectively manage data transfers between the UK & EU while staying compliant with the latest privacy regulations.

October 31, 2023

Learn more

Webinar

Data Discovery & Security

A guided tour of OneTrust Data Discovery magic

Our expert speaker will demonstrate how common real-world data challenges can be identified, addressed, and reported on, leading to better data governance, security, and alignment with business goals. 

October 26, 2023

Learn more

Webinar

Data Discovery & Security

Data minimization and risk assessment in data discovery

Explore the concept of data minimization and its crucial role in enhancing security, privacy, and reducing risk.

October 19, 2023

Learn more