CONSENT AND PREFERENCES
CONSENT AND PREFERENCES
The way that customer data is gathered, used, and regulated has changed tremendously over the past decade. Tracking tools such as web cookies, Apple’s Identifier for Advertisers (IDFA), and Google Analytics have opened the door for an enormous increase in the sophistication of advertisement personalization and targeting, but some are being questioned by regulators.
Watch this on-demand webinar to learn about some of the major trends you should be aware of that may impact your marketing team.
WATCH NOW!
Webinar
Join this webinar and learn how to create a compliant privacy-first marketing program that respects customer consent across multiple channels.
Webinar
Watch our webinar and learn how consent can enrich your data while helping you build a brand your customers can trust.
Resource Kit
Master Google's CMP Standards: Stay compliant and excel in the evolving ad landscape. Download our Google CMP Requirements Toolkit now!