Data Distribution: Integrating Consent & Preferences into MarTech & Business Systems

Resource Consent and Preferences Cookie Consent Cookies

Marketing is a data-driven business and as marketers, you capture data through several endpoints across different channels and process the data through multiple different systems including Salesforce, Oracle, Adobe and more. Marketers are faced with a unique set of challenges from data duplication and non-compliance, to driving personalization while appropriately managing consent and preferences.

 

Instilling balance between all of the activities that lead to successful marketing campaigns – and doing so in a way that prioritizes privacy – is no small feat. So, how do you do it? Learn how to prepare for a “cookieless world” and achieve privacy-first data capture and distribution.

 

Watch this on-demand webinar as OneTrust Consent & Preferences expert, Ryan Karlin, highlights the following:

  • Enabling customers to tell your brand explicitly what kind of personalization they want in a privacy-conscious way
  • Building trust while providing the control and personalization your consumers want
  • Syncing real-time, reliable first-party data to your MarTech stack to ensure accuracy and permission-based remarketing

WATCH NOW!

Speakers

The speaker Ryan Karlin's profile image
Ryan Karlin

Director
Product Management

OneTrust

Watch Video

Note: All fields marked with * are required

I’d like email updates on local events, news, resources and products to stay connected with the OneTrust community. Unsubscribe at any time.

I’d like a solution expert to provide product information or show me a custom demo of the OneTrust platform

How would you like us to contact you?

Privacy Notice

You can learn more about how we handle your personal data and your rights by reviewing our privacy notice.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

You Might Also Be Interested In


WHITEPAPER | JUNE 28, 2022
Consent and Preferences

The Business Value of Consent and Preferences

INFOGRAPHIC | JUNE 28, 2022
Consent and Preferences

Google Play Data Safety vs. Apple Privacy Nutrition Label

WEBINAR | JUL 19, 2022
Consent and Preferences

Powering Game-Changing Experiences Ahead of a Cookieless World

WEBINAR | JUL 12, 2022
Third-Party Risk

Supply Chain Scrutiny: What You Need to Know About the Uyghur Forced Labor Prevention Act (UFPLA)

VIDEO | FEB 04, 2021
Third-Party Risk

Third-Party Risk Exchange Demo

VIDEO | MAR 29, 2021
Privacy Management

Privacy Management Overview

VIDEO | APR 07, 2021
Privacy Management

Privacy Management Demo

VIDEO | APR 07, 2021
Privacy Management

DataGuidance Demo

Onetrust All Rights Reserved