TCF for Publishers: What Publishers Need to Know to Navigate IAB TCF 2.0
Resource
Consent and Preferences
If you are a publisher leveraging the IAB Europe Transparency and Consent Framework (TCF), you need to prepare to switch to support for TCF 2.0 before June 30 when support for TCF 1.1 will end.
Learn from IAB Europe and OneTrust PreferenceChoice how to navigate this change and successfully work with TCF 2.0.
In this webinar recording, we dive into the considerations—including the CMP hosted on your digital properties—and how those will send the necessary signals to AdTech vendors to keep your advertising engine running smoothly.
The deadline is fast approaching! Learn what’s relevant for publishers, the key milestones and timelines, and where to access important resources.