Apple iOS 14, OTT, & CTV: The New Privacy Landscape
While websites have been a primary channel for businesses, mobile applications are increasingly driving revenue growth for retail, travel, gaming, and publisher industries.
Additionally, consumers are demanding digital innovation and turning to over-the-top (OTT) and Connected TVs (CTV) to stream content in their household and on-the-go.
Recent privacy and platform requirements have challenged companies to enhance their applications to adjust to consumer demands and privacy requirements. How do you address privacy and transparency, all while delivering trust and a seamless user experience in applications?
Watch this webinar to learn how app owners, developers, and ad tech professionals can navigate the recent regulatory and Apple iOS 14 updates and discover best practices to provide trust and fuel loyalty in applications and TVs.